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A Note on Our Evolving Service Standard

From 1 May 2026, all new reservations at 37GS Residences include our enhanced in-stay service as standard — daily maid service (including coffee & tea replenishment and fresh towels), gowns and slippers provided for every guest, and bed linen changed every four nights.

If you hold an existing reservation made prior to 1 May 2026 under our previous rate plan, your booking remains fully confirmed and we look forward to welcoming you. Should you wish to add our enhanced service package to your stay, we would be delighted to discuss this with you — a supplement will apply, tailored to the length of your reservation.

To enquire, please contact our reservations team directly:

stay@37gsresidences.com
+44 (0)20 8158 3244

We look forward to hosting you at 37 GS Residences.

22 CURATED RESIDENCES
2-bed Superior 208
Apartment | 37 Golden Square, London, England W1F 9LB, United Kingdom
CLICK FOR TOTAL
3-bed Deluxe 205
Apartment | 37 Golden Square, London, England W1F 9LB, United Kingdom
CLICK FOR TOTAL
1-bed Executive 206
Apartment | 37 Golden Square, London, England W1F 9LB, United Kingdom
CLICK FOR TOTAL
2-bed Deluxe 104
Apartment | 37 Golden Square, London, England W1F 9LB, United Kingdom
CLICK FOR TOTAL
1-bed Executive 310
Apartment | 37 Golden Square, London, England W1F 9LB, United Kingdom
CLICK FOR TOTAL
3-bed Penthouse
Apartment | 37 Golden Square, London, England W1F 9LB, United Kingdom
CLICK FOR TOTAL
2-bed Superior 311
Apartment | 37 Golden Square, London, England W1F 9LB, United Kingdom
CLICK FOR TOTAL
3-bed Deluxe 517
Apartment | 37 Golden Square, London, England W1F 9LB, United Kingdom
CLICK FOR TOTAL
3-bed Deluxe 413
Apartment | 37 Golden Square, London, England W1F 9LB, United Kingdom
CLICK FOR TOTAL
3-bed Deluxe 309
Apartment | 37 Golden Square, London, England W1F 9LB, United Kingdom
CLICK FOR TOTAL